Manager of Internal Communications & Events - Operating Division
Date: 8 Apr 2025
Location: Abu Dhabi, AE
Company: Etihad Airways
Synopsis
To lead and manage internal communications across Etihad Airways' Operations Division, ensuring clear, consistent, and engaging messaging that connects frontline employees to the company’s vision, values, and strategic priorities. This role is central to shaping the employee experience through effective communication planning, content creation, and leadership visibility. The candidate, will also spearhead the planning and execution of internal events, including town halls, large-scale activations, and employee engagement initiatives. These events serve as key enablers of two-way communication, organisational alignment, and leadership connection with staff. The ideal candidate will be a confident, proactive communicator capable of managing diverse and often urgent stakeholder demands while maintaining strategic clarity and impact.
Accountabilities
- Develop and implement an internal communications strategy to support business priorities, drive employee engagement, and ensure messaging is aligned with the company’s values and strategic direction.
- Create high-quality communication content across multiple channels, including leadership messages, intranet articles, video scripts, Q&As, talking points, digital signage, and newsletters.
- Serve as a trusted communications advisor to senior leaders, supporting them with messaging, tone of voice, and delivery for internal engagement and visibility.
- Lead and execute internal events and activations, such as town halls, roadshows, leadership sessions, and employee recognition events, ensuring high employee engagement and clear, strategic messaging.
- Develop communication toolkits and resources to ensure consistent messaging across departments and locations, particularly for frontline and shift-based teams.
- Collaborate with cross-functional stakeholders, including HR and other support functions, to distribute timely and relevant updates, ensuring clear and consistent communication across all teams.
- Manage the production and delivery of content for internal campaigns, ensuring it is audience-centric, visually engaging, and aligned with organisational priorities.
- Monitor and report on communication effectiveness, using data and employee feedback to refine strategies and improve reach, clarity, and impact.
- Coordinate crisis and disruption-related communications, ensuring employees are informed quickly, clearly, and accurately.
- Maintain strong relationships with suppliers and vendors, including event production partners, content creators, and design agencies, to ensure seamless execution of events and campaigns.
Education & Experience
- Higher Education/Degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- A minimum of five years’ experience in internal communications, ideally within a large, operational, or customer-facing environment.
- Proven ability to develop and execute impactful internal communication strategies and create multi-channel content.
- Experience in managing internal events as communication platforms, not just logistical activities.
- Excellent written and verbal communication skills, with an eye for clarity, tone, and audience relevance.
- Confident in advising and coaching senior leaders on communications best practices.
- Strong understanding of communication platforms including intranets, digital signage, video, and employee apps.
- Exceptional organisational and project management skills.
- Proficiency in Microsoft Office; design and multimedia skills (e.g., Canva, PowerPoint, video editing tools) are an advantage.
- Flexible and adaptable, able to respond to evolving priorities, work at pace, and occasionally outside regular hours.
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About Etihad Airways
Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world’s leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad’s codeshare partners, Etihad’s network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more. Etihad is recognised as one of the world’s leading airlines in response to COVID-19 and was the first airline in the world to fully vaccinate its crew on board.
Etihad sees tackling the climate crisis as the most important issue of our time, and through strategic partnerships with major global aviation brands and OEMs, Etihad is relentless in its pursuit of industry decarbonisation.
To learn more, visit etihad.com